R A S H

© ACNE STUDIOS

HAPPY DOCKER SPEAKER

We are all aware of Jonathan Ive’s admiration (Apple’s chief designer) for the work of the industrial designer that was a reference during the ‘50s and ‘60s, Dieter Rams. What would happen if the Rams received the assignment of playing the music in the ACNE STUDIOS stores.

How would the music be like in this Swedish brand’s stores (Ambition to Create a Novel Expression) that has always stood out for defining the modern, … eclectic, sophisticated, warm…, and … in what kind of device would it sound… taking advantage of its “Face” and Dieter Rams,… we have created Happy dock speaker (to have it always playing).

PRODUCT, PLACE & SOUND

Store inspired from ACNE STUDIOS (STORE LONDON) · 93 Pelham St, Kensington, London SW7 2NJ, Reino Unido

STORY · 3D & RETOUCHING